BillieBars

BillieBars manufactures high strength truck bed bars and accessories in the USA, loved by truck enthusiasts and overland adventurers. This young company fits the mold of our ideal client: founder-owned, passionate, courageous enough to film their own content, and hungry for growth. 

BillieBars approached Quiet Owl to build on early organic momentum, and we created a powerful paid media strategy. While it feels like we’re just getting started, BillieBars is one of Quiet Owl’s fastest growing clients: a 600% online revenue increase during our first year.

This success has largely come from efficiently scaling ad spend across paid social, paid search, and sponsored shopping ads. For paid social, BillieBars’ provided Quiet Owl with authentic videos that resonated with their target audience. After successfully testing various content pieces to find the winners, Quiet Owl created a performance-based model for scaling ad spend. This model was based on several key performance indicators, and was unique in that it eliminated the guesswork and uncertainty which often hamper a self-funded company’s growth.